BENGALURU, January 2025: SOCIAL, India’s favorite neighborhood café, is reimagining the boundaries between work and play with the launch of its 11th outlet in Bengaluru in Electronic City. This new venue marks the 56th SOCIAL outlet in India with the first-of-its-kind concept, The Deceptive Office, brings together SOCIAL’s signature design DNA with a playful “office takeover,” transforming a traditional workspace into a vibrant, multifaceted hub.
Located in the heart of Bengaluru’s tech hub, E-City SOCIAL pays homage to 1980s/1990s office settings while adding a modern twist. The space blends work and leisure seamlessly, offering a unique atmosphere where professionals and creatives can thrive throughout the day. Guests can start their morning with a fresh brew at the Pantry Coffee Station, take a break in the dynamic meeting rooms, and unwind as the space transforms into a lively bar and event venue by night.
The Anti-Office Experience
At E-City SOCIAL, the office is anything but ordinary. The space evolves with the day, starting with bright, focused lighting for productivity, which gradually dims into intimate settings as the evening unfolds. Workstations turn into casual dining spots, while private cubicles become cozy lounges. Interactive elements, such as tongue-in-cheek motivational quotes and creative, flexible furniture, add personality and spark joy to the space. The Pantry Coffee Station shifts from a casual coffee hub by day to a lively bar by night, while repurposed office elements like meeting rooms reimagined as dining nooks, server racks, and locker rooms are turned into quirky design features. Bright shipping containers offer intimate, creative spaces, taking the phrase “thinking outside the box” to life. SOCIAL’s new outlet allows digital nomads, freelancers, and corporate teams to engage, collaborate, and relax in an environment that pushes the limits of conventional office culture.
Food & Beverage
E-City SOCIAL promises to delight every palate with its diverse menu. Featuring SOCIAL’s beloved classics like China Boxes, Loaded Nachos, Baida Roti, and Butter Chicken Biryani, the menu also celebrates local flavors with dishes such as Mutur Matter Guru, Local Egg-tasticMasala, and Ghee Roast Masala, ensuring a wholesome and satisfying experience for all. Guests can also indulge in SOCIAL’s signature cocktails, including fan favorites like The Pink Pound, Trip on the Drip, Thai Malish, and the iconic LLIITs!
“Electronic City has always been at the forefront of innovation and energy, and with the launch of E-City SOCIAL, we’re thrilled to bring a space that redefines how we work, unwind, and connect,” said Ranveer Sabhani, Chief Business Officer, Impresario Entertainment & Hospitality Pvt Ltd. “E-City SOCIAL embraces the unique vibe of this bustling tech hub, blending creativity and community into an unparalleled anti-office experience. We are excited to offer a space that resonates with professionals, artists, and locals alike—where the spirit of collaboration meets the joy of socializing. It’s more than a destination; it’s a celebration of everything that makes Electronic City extraordinary.”
E-City SOCIAL is a flexible space designed for everyone—freelancers, corporate teams, and social groups alike. By day, it serves as a productive workspace for meetings and focused work, while by night, it becomes the perfect venue for after-work events, celebrations, and social gatherings. The atmosphere evolves with the lighting and music, creating a welcoming environment for every mood.
E-City SOCIAL also will bring an exciting lineup of community-centric events and activities, thoughtfully designed to reflect the vibrant energy of Electronic City. This dynamic hub is the perfect place for people to connect, create lasting memories, and celebrate the neighborhood’s unique vibe during or post officer hours.
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